Wednesday, March 21, 2012

Each week, Internet users go to the ' Ozone '


Companies ' Comcon ' and SpyLog presented results of the first major study of consumer preferences of Internet users in Moscow and St. Petersburg. In a study of 10 thousand uchastovali. sites that were counter SpyLog. The study was studied online activity of users in Moscow and St. Petersburg at the age of 16 to 55 years, emerging on the Internet at least once a week. It was found that 70 % of the respondents most often use the ' home ' Internet access, and only 30% are connected to the Internet at work.





Visit the news sources, as says the study, equally characteristic of both home and office for the audience, most of the ' home ' users are actively visiting entertainment sites. Moscow and St. Petersburg each Internet user visits a month about fifty thematic resources, but only ten of them - every week.





Leader ' weekly ' rating attendance was an online store ' Ozone '. As the popularity it has overtaken RIA sites ' News' and ' newspaper. py ',' Poster ', nnm. ru and ' Bashorg '. Also, the various positions in the ranking of sites occupied retailers like ' The Messenger ', ' Euroset ', ' Sunrise ' (a network of computers, online trading through the online stores of partners ), Ultra Electronics, an online store MobiGuru. ru and auction Aukro. ru.





But the most ' popular ' sites (according to the ROMIR and Genius: ' Yandex ', ' Rambler ' and Mail. ru) were not included in the rating of consumer preferences alliance ' Comcon ' / SpyLog. The fact is that in this study using data from only those sites that contain the statistics counters SpyLog - so the pilot study, all the same can not claim absolute objectivity.





It is expected that in March ' Comcon ' and SpyLog presenting the results of a pilot study of consumer preferences of Runet. Acceptance of the participating sites is still ongoing research.



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